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Generating a Judging Protocol for Measuring Group Creativity

27 July 2007


Though groups are regularly utilized to solve complicated problems facing organizations and society today, little research has addressed group creativity to date. The purpose of the present study was to both develop a model of the group creative process and to assess the psychometric properties of a methodology for measuring the group creative process derived from this modeL The proposed model defines group creativity in terms of divergent thinking, composed of fluency and flexibility, and convergent thinking, composed of integration and evaluation. Nine graduate students (4 male, 4 female) viewed two videos of groups performing problem solving tasks and provided scores on the dimensions of group creativity for each group. The findings indicate that participants' scores were reliable. Implications and limitations of the measure are discussed.


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